Healthcare is a fast-evolving landscape driven by transforming technologies and shifting user requirements. The need for more remotely accessible services like telemedicine and a range of advanced medical devices is accelerating growth across the industry.
Recent reports highlight that the MedTech (medical technology) industry is set to grow to a value of $595 billion in 2024. Hiring the right personnel could help organizations thrive in this booming yet competitive industry.
Medical Device Sales: Which Devices Are Driving Industry Growth?
Understanding which aspects of MedTech are powering the industry’s expansion means looking at each category’s sales. According to Today’s Medical Developments, the highest-performing medical devices in terms of sales are:
- In vitro diagnostic tools
- Cardiology devices
- Diagnostic imaging tools
Other top-selling device categories include ophthalmic and dental, while the fastest-growing segment is devices related to neurology.
Hiring the Right Team
Why is it critical to understand which devices gain the most sales? Primarily because it allows medical organizations or manufacturers of these types of devices to build a team focused on what they expect to sell most of in 2024. Healthcare must revolve around the needs of the patient or end user. This means taking note of the available data to focus R&D (research and development), sales, and recruitment strategies in the right direction.
Your ideal team might consist of the following:
- Medical device consultants
- Biostatisticians
- Electrical engineers
- Artificial intelligence (AI) or machine learning (ML) specialists
- Application developers
- Software engineers
- Marketing experts
- Salespeople
- Data scientists
This list is not exhaustive, but it gives you an idea of how to hone your candidate search. If you already have an excellent R&D team and products ready to go, you might want to focus on hiring sales and marketing specialists. However, if you’ve had your product on the market for some time and want to make improvements, data analysts might be the right choice to support this.
Attracting Top Talent in the MedTech Industry
Companies must understand how in demand these candidates are. A great salary is a good starting point for attracting the right applicants, but organizations must go further. Consider creating bespoke benefits packages that can be tailored to the needs of the employee. This might include flexible working, wellness support, or additional family leave days.
Be transparent about your equality and diversity policies, and ensure you’re applying them fairly throughout your recruitment process. 76% of job seekers state that they consider a company’s diversity, equality, and inclusivity (SEI) statement before applying. Ensuring yours is up to scratch could help your business attract highly skilled workers.Â
Medical devices are all about helping provide end users with a better quality of life. With that in mind, ensure your organization offers your employees a great work-life balance. Consider what perks your company can provide, how you support career progression, or aspects of work culture that could be appealing. Ensuring these are highly visible in your job postings could set you apart from the competition.
Above all, ensure the overall package you’re offering is appropriate to the level of experience and specificity you want from candidates with expertise in medical devices. As this is a fairly niche field, you’ll probably want someone with at least a Bachelor’s degree-level education, ideally with years of experience in the MedTech field. Research appropriate salaries and benefits and ensure your offers are competitive.
Once you’ve considered what your organization can bring to the perfect candidate, you’ve got to decide what that ideal applicant looks like! Candidate traits to look out for include:
- Reliability
- Excellent communication skills, especially for sales and marketing professionals
- A portfolio or resume highlighting successes and achievements in MedTech
- Attention to detail
- Deep understanding of the industry and your buyers
- A flair for innovation, especially for device engineers, developers, and anyone working in R&D
- Excellent data analytics skills
Deciding which skills and characteristics are most important to the role before you start the interview process helps remove friction from the hiring journey.
Onboarding Outside Help
Working with experienced talent advisers can relieve the stress of hiring your medical device personnel. At MRINetwork, we have recruiters from various industries with carefully cultivated networks and connections. We leverage those to help you find the right team members fast without cutting corners.Â
Our healthcare recruitment services cover biotech, pharmaceuticals, and medical devices, so we’re ideally placed to help you create the perfect team to get ahead of the competition in 2024.